"Inside the NBA didn’t just cover basketball. It changed what sports television could be. And sometimes the best way to preserve a legacy is to know when you’ve reached the final buzzer."
The question isn't whether SiriusXM has tried to diversify. Clearly, it has. The question is whether that effort has gone far enough to change the numbers when a star as big as Stern begins to start talking about life after SiriusXM.
Many TV executives believe streaming is the answer. But that, especially for the old-fashioned evening news, means they’re competing for mindshare with Netflix, Amazon Prime, Apple TV, and so on.
"Inside the NBA didn’t just cover basketball. It changed what sports television could be. And sometimes the best way to preserve a legacy is to know when you’ve reached the final buzzer."
The question isn't whether SiriusXM has tried to diversify. Clearly, it has. The question is whether that effort has gone far enough to change the numbers when a star as big as Stern begins to start talking about life after SiriusXM.
"I don’t want to be like anyone, because I’ve always wanted to be myself. Everything I’m doing now I literally said I would do. If I put my mind to it and set it in stone, then there’s a great chance it’s going to happen."