Tag: Nielsen TV Ratings
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Nielsen CEO Karthik Rao’s Promise Rings Hollow for Radio Broadcasters
"If Karthik Rao's quote is something more than puffery, he and his company need to show some love to the radio side of Nielsen's business."
Why Netflix and Amazon’s New Audience Metrics Don’t Pass the Smell Test
"I agree that the MAV metric is clear and understandable. It’s also a load of cow dung."
MSNBC Tops Fox News, CNN in Election Night Ratings
It was a different story in the Adults 25-54 demographic, however.
Streaming TV Reaches Record High as YouTube Dominates in April’s The Gauge from Nielsen
It marks the third consecutive month that both streaming and YouTube have set a new high watermark.
Ratings Roundup: Fox News Sets Record During First 100 Days of Donald Trump’s Term
Fox News saw a 25% increase compared to the first 100 days of the Joe Biden administration in 2021, and a 65% increase compared to the first 100 days of Barack Obama's second term.
Ratings Roundup: Fox News Leads Cable Coverage of Death of Pope Francis
Despite the breaking news, Fox News actually saw a slight decline compared to the previous Monday.
Is Nielsen Standing in the Way of Better Radio Ratings?
Why don’t we have this kind of competition in the audio measurement field?
Nielsen Data From The Gauge Shows TV Viewing Up 5% in January 2025
As one might expect, football broadcasts played a large role in that increase.
Paramount Signs Multi-Year Deal with Nielsen
“Paramount Global’s ratings wins reported today are just one of many successes we look forward to with Nielsen as we build upon this new future together.”
Nielsen to End Panel-Based TV Ratings Later This Year
The decision from the ratings agency comes after years of stating its intention to move away from the panel-based formula.