"What we did was look for shows that had significant audience crossover with one another. I truly don’t think we could have asked for a better lineup in year one."
"The addition of one of the largest radio signals in North Carolina in MIX 101.5, coupled with the simulcast on The Buzz and a continued presence on 99.9 The Fan, will provide ample listening opportunities for fans of the Panthers/NFL in the Triangle and well beyond."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."