Tag: Podcast Advertisers

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Breaking Radio’s Code of Silence, One Story at a Time

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"If you want us to look away when you're committing business malpractice, you've come to the wrong place."

What’s Next for Mike Mulligan After Departing Chicago’s 104.3 The Score

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"When a broadcaster can create the kind of reaction that Mulligan’s departure generated, and when a brand can withstand decades of change and still command that kind of attention, there is still plenty of life left in both."

Bari Weiss’ 60 Minutes Vision is Coming Into Focus and It Isn’t Bad

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The great philosopher, Seneca, put it well centuries ago: "We suffer more in our imagination than in reality." Few situations in recent media memory fit that quote as neatly as this one.

20 Brands in 20 Days: Scott Morello, HOT 96.9 & WROR Boston

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"The content around the music is just as important. Talk breaks, contests, sweepers, and songs combine to create the brand."

Spotify Testing Podcast Ad Skip Button for Premium Users

Business David Hill David Hill -
"Premium subscribers finally get what they've long demanded."

Top 15 Brands Using Podcast Advertising Increase Spending By 16% in May, Magellan AI Data Shows

Business BNM Staff BNM Staff -
BetterHelp reclaimed the top spot in podcast ad spending, increasing its investment by 8% month-over-month to $5.8 million.

Top Podcast Advertisers Spent More Than $50 Million in March, Magellan AI Data Shows

Business BNM Staff BNM Staff -
T-Mobile overtook BetterHelp as the top podcast advertiser in March.

11 of Top 15 Podcast Advertisers Decreased Spending During February, Magellan AI Data Shows

Business BNM Staff BNM Staff -
The top 15 podcast advertisers spent an estimated $43.6 million in the space, the projections from Magellan AI show.

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What’s Next for Mike Mulligan After Departing Chicago’s 104.3 The Score

Columns 0
"When a broadcaster can create the kind of reaction that Mulligan’s departure generated, and when a brand can withstand decades of change and still command that kind of attention, there is still plenty of life left in both."

Bari Weiss’ 60 Minutes Vision is Coming Into Focus and It Isn’t Bad

Columns 0
The great philosopher, Seneca, put it well centuries ago: "We suffer more in our imagination than in reality." Few situations in recent media memory fit that quote as neatly as this one.

20 Brands in 20 Days: Scott Morello, HOT 96.9 & WROR Boston

20 Brands in 20 Days 0
"The content around the music is just as important. Talk breaks, contests, sweepers, and songs combine to create the brand."

Bill Colarulo is Embracing a Bigger Role as 97.5 The Fanatic Evolves

Features 0
"I’m not satisfied with just competing. I want to win. I want our station to not just be relevant, but be one of the best sports stations in the country. We have an opportunity to do that."