Tag: Radio Data
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Xperi Data Shows Radio Listenership More Than Doubled On NFL’s Opening Sunday
"Overall Sunday audience share jumped 60% on average. Pre-game listening rose 111% heading into kickoff, and post-game audiences grew 152%."
Counting the Ballots on the Dashboard: Turning In-Car Data Into Street-Level Wins
"Lock in every data point, or you leave incredible metrics on the table."
Radio is No Longer at the Center of the Concert Ecosystem
"Concerts may not need radio like they used to, but they’ll always need what radio can uniquely deliver: real fans, real emotion, real results"
Radio News Audience Grows in 2025 While Still Well Behind Competition, New Data Shows
Radio news saw growth in its audience in the latest Trust in Media survey, from YouGov, compared to the 2024 results. However, the medium...
Advertisers Capture an ‘Always On’ Cume for Automatic Brand Lift, Latest State of Media Study From Crowd React Media Shows
According to the findings, those surveyed show that the consumer is "always on."
Midday Radio Listenership Tops Afternoon Drive, Latest State of Media Study from Crowd React Media Shows
"As work-from-home and hybrid schedules become more common, this block has evolved from background music to active listening."