Tag: Radio Industry
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Is The Radio Diary Dead?
Recent trade press articles disclosed that the paper version of the Nielsen Audio radio diary is to be killed off in the relatively near...
Get Ready To ‘Meet The Market Managers’
"There are so many questions to be answered as we try to move our industry forward while battling stiffer competition, changes in technology, and difficulties created by Covid-19, and who better to ask than those tasked with navigating our brands thru a sea of uncertainty."
How Do You Define Digital?
Ask a few different people what the word 'digital' means to them. After you do, take note of the variety of responses that you...
There’s Light At The End of This Tunnel
The radio business is dead. Turn off the lights. Pull the plug. It's over. Finished. Done.
How many times have we heard these negative narratives...
Radio’s Illness Is Its Public Perception
To borrow a line from Clark Griswold, "Where's The Tylenol?" If you've invested time reading the headlines about the radio business lately, chances are you...
Swimming In Digital Waters
In most buildings, talent are conditioned to think about the here and now. They're consumed with creating content, watching and reading about sports and...