Tag: Radio
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Media Executives Are Missing The Mark If They’re Not Promoting Brand Progress
I wonder if you've thought about how much more you gain vs. what you lose by having your brand story told.
Every Radio Star Has This Specific Trait
Providing a “listener focused experience” is our job. It is about the connecting with the audience.
Scott Shannon: ‘Radio Is Not Dying’
Last week, an article in The Wall Street Journal titled “Sadness and Static as AM Stations Fade” discussed the demise of AM radio. It pointed out...
The Future Becomes The Present at CES
"After spending a week at CES I'm excited, curious, optimistic, and cautious about the future."
A Christmas Poem
I am not a big fan of this time of year. I know I sound like a Scrooge, but everyone in sports media sales...
Radio Works
You did all the work. You saw the billboard on the highway and emailed yourself to call the prospect. You found a way through...
Baseball and Radio Managers Must Excel At These 5 Steps
While the Los Angeles Dodgers and Houston Astros engage in a battle for major league baseball supremacy, the news off of the diamond during...
There’s Light At The End of This Tunnel
The radio business is dead. Turn off the lights. Pull the plug. It's over. Finished. Done.
How many times have we heard these negative narratives...
Winning and Losing
Do you love to win or do you hate to lose?
I remember being asked this question in an interview once when I was younger....
BSM Podcast – Season 2 – Episode 9 – Dan Mason – CBS Sports Network
On the 9th episode of Season 2, radio executive turned play by play announcer Dan Mason joins the show to discuss the various stages...