Tag: Ric Bucher

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Should Broadcaster Salaries Be Made Public?

Columns Jason Barrett Jason Barrett -
"If you were working in a smaller market, making 50K per year, and your salary got reported in the press and discussed in media circles, how would it sit with you?"

Under The Radar – November 2, 2018

Radio Jason Barrett Jason Barrett -
It's been a while since we produced an Under The Radar column. Although there's always noise being made inside sports media circles, we'd rather...

BSM Podcast Episode 13: Ric Bucher – Bleacher Report & Mad Dog Sports Radio

BM Podcasts Jason Barrett Jason Barrett -
The NAB Show took place in Las Vegas a few weeks ago, and one session which created some industry noise was "Today in Podcasting...

Mad Dog Sports Radio Announces Lineup Changes

Radio BSM Staff BSM Staff -
With Stephen A. Smith leaving for ESPN Radio, Mad Dog Sports Radio has been forced to have to make adjustments to its weekday lineup....

Satisfying The Appetite For Sports Information

Columns Jason Barrett Jason Barrett -
Two weeks ago I read a column by Jason Whitlock and it got my wheels spinning. The outspoken columnist who recently left ESPN and returned to...

Marketing The Right Message

Columns Jason Barrett Jason Barrett -
There's an old saying when it comes to marketing a sports radio station "fish where the fish are". For sports stations there's a distinct...

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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."