Tag: Rock Radio Programming

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Did Graham Bensinger Cross a Line With His Mike Macdonald Interview Release

"In an era when every conversation can become content, there should be no gray area when it comes to what is and isn't on the record."

AM Radio Is on Life Support, and the FCC Helped Put It There

AM's demise is connected to terrible content. Can AM rise again? It's all about content.

Warren Kurtzman of Coleman Insights Wants Radio to Prove Its Brand-Building Power

"We need something that more effectively demonstrates the impact that we have for advertisers."

How Matt Chernoff Evolves From One Legendary Chapter to the Next at 680 the Fan

"I’ve always taken pride in the fact that I can work with different people. I don’t want this show to sound like Chuck & Chernoff because that chapter is closed."

Rock Radio Garage Sale: Programming Strategy for Working Listeners

"Five unused columns, a few missing parts, priced to move. No reasonable offer refused."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Shark Week works because it's built, engineered, and marketed

Bryan ‘Crash’ Edwards Lands Afternoon Drive at The Bone

" I'm incredibly excited to join The Bone and reconnect with listeners every afternoon."

Rock Radio’s Playbook for Winning the Second Half

Carpe diem… zeitgeist… make hay… be present. Whatever phrase you choose, it matters for RockTernative brands and talent. Showing up in the moment matters. Music...

The Secret Weapon Inside Every Successful Rock Radio Countdown

"just another countdown" becomes a "holy sh!t" countdown.

Why Rock is in the ‘Group of Death’

"Let's fire up a few World Cup-isms and hit the pitch."

Rock Radio & 7-Eleven: Same War, Different Street

From Big Gulps to Big Cume, It’s All About Location, Loyalty & Foot Traffic

What If Dave Grohl Wrote Your Radio Station’s Liners

Would Dave read our liners as written? Would he hype a remote like it’s Coachella? How would he invite you to a bar night?

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AM Radio Is on Life Support, and the FCC Helped Put It There

AM's demise is connected to terrible content. Can AM rise again? It's all about content.

Warren Kurtzman of Coleman Insights Wants Radio to Prove Its Brand-Building Power

"We need something that more effectively demonstrates the impact that we have for advertisers."

How Matt Chernoff Evolves From One Legendary Chapter to the Next at 680 the Fan

"I’ve always taken pride in the fact that I can work with different people. I don’t want this show to sound like Chuck & Chernoff because that chapter is closed."

Is Syndication Making Radio Better or Just Cheaper?

"If you can't win that fight at home, you're not ready for somebody else's town."