"The one thing that I love about KBLX in San Francisco is that we really do focus on having that Bay Area local flavor. You tune into some of these other stations, and many of them are syndicated. You just don't feel like the person that you're listening to is local."
One of the rewarding parts of being a sports radio strategist and consultant, is having the time to observe different brands, markets and individuals....
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."