“This is more proof that the content creator community at Rumble is the best place to be, because this new daily lineup will help everyone and be great programming for viewers."
The new program, titled BOLLING!, will be produced five days per week on both YouTube and Rumble, with a potential future cable news home still to be determined.
In what led to his exit from the station, much of the content on the new daily video show from the former New York Mayor has been sharing his reasoning for why the 2020 election was "stolen" from former President Donald Trump.
"It's a whole different ballgame. Gone are the days we could be in our boxer shorts and a sweatshirt with a Comrex box. Now it's lights, camera angles, backdrops, and everything else."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."