"Every live sporting event generates enormous value that today goes uncaptured — in officiating, production, branding, live experiences, and the fan experience. OWL is building the live intelligence layer that captures it."
"Introduced Thursday via The Herd w/Colin Cowherd, the product leans into the voice and tone of Colin Cowherd, whose confident, debate-ready style anchors the marketing push with the tagline: “You’ve got questions. I’ve got answers.”