Tag: Sports Radio 94 WIP

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The Industry According to Gary Jay, Land Shark Promotion Studio

"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

The Top 20 Major Market Program Director’s of 2017 Are…

Much of the focus of the BSM Top 20 in sports radio revolves around the on-air talent. For good reason, they're the people who...

The Top 20 Major Market Morning Shows of 2017 Are…

The wait is over. It’s time to reveal the sports radio format’s Top 20 Major Market morning shows of 2017. Before we get started...

Fall Book Sports Radio Ratings Across The Nation

In the sports radio industry, the fall book carries great significance. It's that time of year when the NFL and College Football are in...

WIP Signs 7-Year Extension with the Philadelphia Eagles

Entercom CEO David Field has been on quite the roll lately. After officially taking over CBS Radio last week and announcing a few immediate...

BSM Podcast Episode 7: Tom Lee & Dave Shore – Veteran Sports Radio PD’s

The 7th episode of the Barrett Sports Media Podcast features an in-depth discussion on the current state of sports radio. Two former programmers with...

BSM Podcast Episode 2: Brandon Tierney – CBS Sports Radio

In the second episode of the Barrett Sports Media Podcast, Jason shares advice on how job hunters should approach programmers when pursuing opportunities and...

Does An Established Personality Deserve a Final Show?

There are certain subjects in the radio industry that are complicated and impossible to provide a concrete answer for. One of them is the...

Jon Marks Taking Over Evenings on Sports Radio WIP

The cat is out of the bag. SportsRadio 94WIP has confirmed they're adding Jon Marks to their on-air lineup. The former member of 97.5 The Fanatic...

The Top 20 Major Market Sports Stations of 2016 Are…

The morning after the New England Patriots pulled off an improbable comeback to become Super Bowl champions, the city of Boston celebrates yet again...

The Top 20 Major Market Program Directors of 2016 Are…

For the past four days, the on-air talent have been the focus of conversation. But now it's time to recognize the brand leaders who...

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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."