"FM is just one distribution point in a much larger ecosystem that includes streaming, podcasts, satellite and whatever comes next. The goal is no longer to own a frequency. It's to own every moment a sports fan wants to listen."
"There is so much new breaking news every day in the world of sports. It’s not playing ‘Stairway to Heaven’ again. Literally, every time you tune in there is something new going on."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."