"This new ability to toggle between full functionality and Lite Mode, which has just the essentials, gives them the opportunity to make every experience the right one for them.”
Constantly, the leaders of major brands will say: "We're not in the radio business, we're in the content business." But if you're leaving out one entire area of content, are your words hollow?
"This new ability to toggle between full functionality and Lite Mode, which has just the essentials, gives them the opportunity to make every experience the right one for them.”