Tag: Sports Radio Program Director

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How Fox News Audio’s ‘No Fear’ Strategy Built It for the Digital Age

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Fox News Audio Senior Vice President John Sylvester isn't...

Can Bussin’ With the Boys Be the Beginning of NASCAR’s Survival Plan?

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"What this partnership can do is give NASCAR another opportunity to reconnect with younger audiences through a more authentic voice than traditional television coverage often provides."

How ‘Sources Tell Jeff Passan’ Showcases a Different Side of ESPN’s MLB Insider

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"The suit is replaced by a hoodie, and he adopts a more conversational, relaxed style that adds depth to his on-air persona. On ESPN, it’s all business with reports, updates, stories, and rumors. The podcast feels more like a few guys talking baseball in a cool, entertaining way."

The Accidental Radio Career of 97.1 The River Morning Host Axel Lowe

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"I'm not one of those dudes that's so rock it's not going to be appealing to women. I'm a guy that's got a wife and two daughters. I know how to connect with women."

Is Being a Radio Program Director Appealing?

Columns Jason Barrett Jason Barrett -
"Plenty still see the upside of being a program director. Others find it less appealing. The answer depends on who you ask and where they work. Some companies value the role, others don't."

Where Are The Sports Radio Programmers of Tomorrow?

Columns Jason Barrett Jason Barrett -
"As someone who's helped many aspiring programmers over the years, I've seen less new people seeking out advice the past few years than they did from 2011-2019."

Influential Sports Radio Programmer Tom Bigby Has Passed Away

Radio BSM Staff BSM Staff -
“Legendary sports radio programmer Tom Bigby has passed away at the age of 77.”

Coaching Makes a Difference But How Much Does Radio Value & Support It?

Columns Jason Barrett Jason Barrett -
"Most radio stations don't arm programmers with a hitting coach or offensive coordinator. They expect one person to do it all."

The Top 20 Mid Market Program Director’s of 2017 Are…

2017 Jason Barrett Jason Barrett -
Much of the focus of the BSM Top 20 in sports radio revolves around the on-air talent. For good reason, they're the people who...

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Can Bussin’ With the Boys Be the Beginning of NASCAR’s Survival Plan?

Columns 0
"What this partnership can do is give NASCAR another opportunity to reconnect with younger audiences through a more authentic voice than traditional television coverage often provides."

How ‘Sources Tell Jeff Passan’ Showcases a Different Side of ESPN’s MLB Insider

Columns 0
"The suit is replaced by a hoodie, and he adopts a more conversational, relaxed style that adds depth to his on-air persona. On ESPN, it’s all business with reports, updates, stories, and rumors. The podcast feels more like a few guys talking baseball in a cool, entertaining way."

The Accidental Radio Career of 97.1 The River Morning Host Axel Lowe

Features 0
"I'm not one of those dudes that's so rock it's not going to be appealing to women. I'm a guy that's got a wife and two daughters. I know how to connect with women."

Why SiriusXM Is Investing Heavily in News and Talk Radio

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Its portfolio includes properties that reach tens of millions of listeners. That infrastructure doesn't just super serve music fans or sports bettors — it's tailor-made for talk.