"Combined with Wednesday's Kickoff Game between the Patriots and Seahawks, which drew 25.1 million, both of NBC's opening-weekend NFL games cleared 25 million for the first time in a decade."
"This study tracks the entire engagement funnel: discovery, loyalty, and the point where a follower becomes a Superfan, so producers can stop guessing."
"I do hope we can do multiple days, and this becomes a job, like not just an endeavor, not just a hobby. Not just something we're doing because we don't have another thing, but something we're doing because it's great, and we want to be a part of it."
I've written numerous times about the power of social media and its importance in the sports radio industry. Simply put, it's where your audience lives, and...
Sports radio stations in the northeast warrant a lot of industry respect and admiration. They dominate the headlines, receive consideration for awards, and are...
In the radio business, there's this constant struggle between what matters more - generating revenue, or delivering great programming. Clearly you need both to...
"This study tracks the entire engagement funnel: discovery, loyalty, and the point where a follower becomes a Superfan, so producers can stop guessing."
"I do hope we can do multiple days, and this becomes a job, like not just an endeavor, not just a hobby. Not just something we're doing because we don't have another thing, but something we're doing because it's great, and we want to be a part of it."