"Every day you're just hit with this barrage of things where you're like this is all bad long term. None of this is healthy for fans or the leagues long term."
"The drop was expected, given that the Blue Jays aren’t part of Nielsen’s U.S.-based market ratings and last year’s matchup featured two massive American fan bases"
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."