"To see what it's grown into now, it's outstanding. There's a need for the industry for it to have become this. I credit the entire BSM team and Jason [Barrett] for growing it to what it is now. The results every year get bigger and bigger."
"As we've worked alongside creators over the last several years, we've seen firsthand that the most successful talent aren't just building social media audiences—they're building brands, businesses, and platforms that extend far beyond any single channel."
"With a great core of young, talented players, I can’t wait for the season to start and to work with Jody Shelley and our production team at Bally Sports Ohio.”
Pittsburgh Penguins radio play-by-play announcer Steve Mears and television in-game color commentator and studio analyst Colby Armstrong will call the action.
"As we've worked alongside creators over the last several years, we've seen firsthand that the most successful talent aren't just building social media audiences—they're building brands, businesses, and platforms that extend far beyond any single channel."