"According to reporting by Sports Business Journal, Netflix's July 13 Derby broadcast averaged 5.3 million viewers.. That's the lowest total since 2003, when ESPN drew 5.2 million for the event."
"A total of 35 program directors appeared on ballots submitted for voting consideration in the Major Market News/Talk Radio Program Directors category."
Trying new voices, testing digital opportunities, taking chances on content that may not be perceived as “traditional” in the News/Talk space, and experimenting with imaging, bumpers, and liners are all logical steps.