Tag: The Vertical

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Counting the Ballots on the Dashboard: Turning In-Car Data Into Street-Level Wins

"Lock in every data point, or you leave incredible metrics on the table."

What Scott Shannon Taught Me About Radio, Golf, and Generosity

"When the Stones walked in, disappointment hit me — I knew the conversation was over."

Why SiriusXM Is Investing Heavily in News and Talk Radio

Its portfolio includes properties that reach tens of millions of listeners. That infrastructure doesn't just super serve music fans or sports bettors — it's tailor-made for talk.

How Fox News Audio’s ‘No Fear’ Strategy Built It for the Digital Age

Fox News Audio Senior Vice President John Sylvester isn't...

Sports Media Traveled a Long Road in 2017

2017 offered no shortage of news on the sports media industry. It seemed like every month this year included a major development for sports...

FOX Sports Creates a Stir With Its New Digital Strategy

FOX Sports is under media attack after releasing a number of staffers from their digital department. The company is trying to modify its digital...

The Clock Is Ticking on Sports Radio Updates

I sat down recently with Damon Amendolara to tape an upcoming episode of the BSM Podcast and after our conversation he asked me "who...

The Results of the 2016 Best In Sports Media Poll

For the past six days, the sports radio industry has been the center of my attention due to the release of BSM's annual Top...

5 Podcasts in 5 Days: The Vertical with Woj

We've reached the end of the line for our “5 Podcasts in 5 Days” series. It's been fun binge listening to multiple shows this week, and...

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What Scott Shannon Taught Me About Radio, Golf, and Generosity

"When the Stones walked in, disappointment hit me — I knew the conversation was over."

Why SiriusXM Is Investing Heavily in News and Talk Radio

Its portfolio includes properties that reach tens of millions of listeners. That infrastructure doesn't just super serve music fans or sports bettors — it's tailor-made for talk.

How Fox News Audio’s ‘No Fear’ Strategy Built It for the Digital Age

Fox News Audio Senior Vice President John Sylvester isn't...

Can Bussin’ With the Boys Be the Beginning of NASCAR’s Survival Plan?

"What this partnership can do is give NASCAR another opportunity to reconnect with younger audiences through a more authentic voice than traditional television coverage often provides."