Tag: Video
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Should You Be Programming for YouTube Over Radio?
"No one is just going to abandon their air signal in favor of making content in ten minute chunks, but ten minute chunks may have more value than the full hours they come from."
Rethinking Social Media in 2025
“To understand how to shape a social media strategy, you first have to accept a reality. These platforms are not designed to help your business.”
How Do We Make Digital Content More Profitable?
"Sure, sellers have to rethink and learn new strategies for selling these products, but that isn’t where it stops."
Just Like Coke, Media Brands Must Show The Way Forward
When you've been the dominant player in your business, and one of the world's largest and most successful companies, it's easy to become complacent...