Tag: WRIF
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Beasley Media Names Matt Scarano Vice President, Market Manager Detroit
"Beasley’s commitment to local communities, innovation, and strong partnerships aligns perfectly with my values."
What if Radio Ratings Were Based on Production?
"Those of us inside radio obsess over imaging. We hang on every word and share our epic creations like we’ve just solved all tune-out. For regular listeners, though — our zips and zaps are just commercials."
Pepsi Falls, Dr. Pepper Rises And A Rock Radio Lesson
Pepsi may treat this as a short-term slip, but there’s no guarantee. The trendline suggests otherwise.
Pete Carroll’s Coaching Philosophy is Great But Other Styles Are Just As Effective
"Just because a leader delivers hugs over headaches doesn't make it better or more effective."
From Ozzy to JAWS: Proof That Originals Never Fade
While imitation is considered approved flattery, what are we creating that’s truly original in our competitive situations?
David Moore: Programming In Phoenix Is Like Always Being On A First Date
"You have to be cognizant of the fact that you are regularly being exposed to potential P1s that are not very familiar with you. It’s kind of like always being on a first date.”
Market Veteran Trudi Daniels Out At 106.7 WLLZ Detroit
Daniels previously spent 22 years at WRIF as a partner of the “Drew and Mike” morning show.
Barrett Media’s Top 20 Rock Radio Shows of 2024
"75 Active/Modern rock radio shows appeared on ballots turned in by our voters."
Barrett Media’s Top 20 Rock Radio Program Directors of 2024
"57 Active/Modern rock radio program directors appeared on ballots turned in by our voters."