Tag: WWE
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Why The Barstool Sports and Big Noon Kickoff Experiment Was Worth The Risk
"The partnership itself shouldn't be viewed as a failure. It was different. It generated attention, created conversation, reached audiences in ways traditional television has struggled to reach them and, for a time, it worked."
WWE Reaches Multi-Year Global Content Partnership With Bleacher Report
"Bleacher Report has long been at the intersection of sports and culture. Our partnership with B/R reinforces WWE’s commitment to bringing our content to a global audience."
WWE Adds Distribution Arrangement With Rumble For WWE Main Event Programming
"WWE Main Event will be a key pillar in Rumble's expanding sports programming lineup."
ESPN Granted Ability To Intervene In Lawsuit With WWE Over Unlimited Roll Out
"Now with ESPN's involvement, it's a more collaborative approach between the two partners in their defense."
TKO President Mark Shapiro: Netflix Lagging Engagement Is “Getting Blown Up” By Media
"In the same way, you're going to go to ESPN or you're going to go to Paramount Plus. If you're looking for sports, you're going to go to Netflix first and foremost when you turn on the tube."
Why Social Media Feedback Is Far Too Valuable For Any Sports Brand To Ignore
"No manager should blindly react to every social media comment. But no manager should fully dismiss social media feedback simply because it comes from a platform where negativity can thrive."
Netflix Executive: WWE Has Hit “Every Metric” In Year Two Of Partnership
"They have come in expected ways over to Netflix and predictable ways. So it's hit you know every metric that we hoped for on the U.S. side."
Tony Khan: AEW Podcast Network “Is Coming”
"We’re still planning the AEW podcast network with our friends. That is coming. That’s been in the works for quite a while, and it’s still in the works."
SiriusXM to Launch Dedicated WWE Radio Channel
“We are thrilled to team up with WWE to launch the most comprehensive wrestling audio platform in the industry.”
Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed
"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."