Tag: WWLS

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The Industry According to Gary Jay, Land Shark Promotion Studio

"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Barrett Media’s Top 20 Mid Market Sports Radio Stations of 2025

"A total of 54 brands were eligible for voting consideration in the Mid Market Sports Radio Stations category."

Barrett Media’s Top 20 Mid Market Sports Radio Program Directors of 2025

"A total of 48 PDs were eligible for voting consideration in the Mid Market Sports Radio Program Directors category."

Barrett Media’s Top 20 Mid Market Sports Radio Afternoon Shows of 2025

"A total of 54 shows were eligible for voting consideration in the Mid Market Sports Radio Afternoon Shows category."

Barrett Media’s Top 20 Mid Market Sports Radio Morning Shows of 2025

"A total of 50 shows were eligible for voting consideration in the Mid Market Morning Shows category."

Barrett Sports Media Top 20 of 2024 – Mid Market Program Directors

"A total of 47 program directors were eligible for voting consideration in the Mid Market Program Directors category."

WWLS 98.1 The Sports Animal Enjoys Growth in Oklahoma City Fall Ratings Book

98.1 The Sports Animal capitalized on local interest by attaining a 7.4 share, second place finish in the fall book in weekday prime (M-F 6a-7p).

WWLS Tops Sports Radio in Oklahoma City Spring Ratings Book

"The station ranked 3rd in the demo during weekday prime (M-F 6a-7p) with a 7.5 share."

Barrett Sports Media’s Top 20 Mid Market Sports Radio Stations of 2021

"A total of 57 sports radio stations were eligible for voting consideration in the Mid Market Sports Radio Stations category."

The 2019 Winter Ratings Report For Sports Radio

"BSM highlights some of sports radio's top performers for the 2019 Winter Book."

The BSM Top 20 Mid Market Sports Stations of 2018

“Radio executives voted to determine the Top 20 Mid Market Sports Radio Stations of 2018.”

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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."