"At some point, paying more for far less has to be more than a bold move. It has to be a winning one. If the early signs are any indication, Netflix should start rethinking that strategy sooner rather than later."
"There's something about hearing a voice. There's no visuals, so there's an intimate nature to the audio-only medium that I think is really difficult to replicate anywhere else."
NFL media executive Brian Rolapp sent the Times a written statement saying that "A number of companies" are in a good position to win the bidding process and that the NFL expects to have that announcement ready to be made “in the coming months.”
The vast majority of the NBA's video success came from Instagram Reels. That featured a tally of 716 million views, accounting for 60% of the total NBA social views during the Finals. The NBA also surpassed 88 million YouTube views.
LIV Golf reportedly spoke with most American broadcasters but did not “have substantive discussions about a media rights agreement with any" before they made the offer to Fox.
“Only a small percentage of Gen Z — and an even smaller proportion of Gen Alpha — will watch a three-hour live sporting event, preferring video highlights on YouTube, TikTok and other outlets, usually curated by social media stars.”
"There's something about hearing a voice. There's no visuals, so there's an intimate nature to the audio-only medium that I think is really difficult to replicate anywhere else."