Yearly Archives: 2024

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Why Social Media Feedback Is Far Too Valuable For Any Sports Brand To Ignore

"No manager should blindly react to every social media comment. But no manager should fully dismiss social media feedback simply because it comes from a platform where negativity can thrive."

Why 93 WIBC Dedicated a Full Day to Remembering Matt Bair

"We've done so many fun videos with him. And he just had such great comedic chops, but at the same time, so humble. And he was a big deal who didn't seem to know he was a big deal. And I think that made him a bigger deal, because he was just so unaware of how loved he was."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

Inside Chase Daniel’s Growing Digital Network While Expanding His ESPN Profile

"If I’m doing this and spending time away from my family, there’s a reason. I want to call the best games possible and be in the best situation to talk ball and have fun with it."

Clay Travis: I Could Save Sports Illustrated

Travis remarked he had several simple steps to return the brand to its once former glory.

FM Competition Has Sharpened Bob Stelton and Seattle Sports 710’s Focus

"“When you’re the flagship for the Seahawks and the Mariners, that’s going to give you a built-in audience and we’ve maintained that and grown that."

Jason Whitlock: ‘Dan Le Batard is Right, I Have Been Slaughtering’ Media Members

While admitting Le Batard was correct in some aspects of his criticism, Whitlock also took issue with the idea that some of the Miami-based host's associates want to beat him up.

Public Radio Week: Robert Sanchez Found Solace at Nashville Public Radio

"I needed a break from the news, which had just become so draining. The Buffalo Supermarket shooting was kind of the last straw for me."

NBC Sports Records Its Most-Watched NFL Divisional Playoff Game Since 1994

Detroit registered as the top metered market for the game, attaining a 40.5 rating with a 77 share.

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Why 93 WIBC Dedicated a Full Day to Remembering Matt Bair

"We've done so many fun videos with him. And he just had such great comedic chops, but at the same time, so humble. And he was a big deal who didn't seem to know he was a big deal. And I think that made him a bigger deal, because he was just so unaware of how loved he was."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

Inside Chase Daniel’s Growing Digital Network While Expanding His ESPN Profile

"If I’m doing this and spending time away from my family, there’s a reason. I want to call the best games possible and be in the best situation to talk ball and have fun with it."

AudioGraph Changes Radio Attribution Game Entirely

"(It) aligns more closely with digital buying and measurement standards."
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