Connoisseur Media is continuing to strengthen its leadership team. The company is naming veteran programmer Todd Violette as Operations Manager for its Palm Springs cluster. Violette succeeds Dax Davis, who was recently promoted to Director of Sales for Connoisseur Media in San Antonio.
In his new role, Violette will oversee eight Connoisseur Media brands in the Palm Springs market. He’ll also directly program 98.5 The Bull. The move represents another step in Connoisseur Media’s ongoing effort to expand its leadership presence and operational consistency across its growing group of stations nationwide.
“I can’t wait to get started,” Violette said. “I want to thank Connoisseur Media and specifically Keith Dakin, Tricia Bastida, and Dax Davis for putting their trust and confidence in me. These are great brands with a remarkable staff — and who wouldn’t want to live in paradise?”
Violette becomes the fourth Operations Manager hired since Connoisseur Media acquired the former Alpha Media stations. He joins Ross MacLeod in Portland, J Love in San Jose, and Gordon Mays in suburban Chicago — a group that has played a key role in reinforcing the company’s focus on local programming, community engagement, and operational excellence.
Connoisseur Media executives praised the hire. Citing Violette’s experience and Southern California roots as strong assets for the Palm Springs market.
“We are excited to welcome Todd to Palm Springs,” said Tricia Bastida, Market Manager for Connoisseur Media Palm Springs. “With his Southern California roots and exceptional track record. He will be a great addition to our programming team, which continues to dominate the market.”
The appointment also underscores the company’s broader strategy of empowering local markets with experienced leadership capable of driving both creative and business growth.
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