Chicago radio veteran Dave Fogel has built a career on charm, chemistry, and a genuine love for connecting with listeners. Currently waking up the Windy City on 94.7 WLS, Fogel is part of a long-standing Chicago radio tradition with his partner Kim Berk—one built on storytelling, local pride, and authenticity.
“I came to WLS in 2010 and crossed the street in 2013,” Fogel recalls. “Kim got to WLS in 2015, and then I came back and joined her in 2018. We both think we were here first!” he jokes. It’s that kind of good-natured humor and self-awareness that has defined Fogel’s career and made him and Kim listener favorites for decades.
Fogel’s broadcast roots run deep. With experience across major markets and legendary stations, he’s seen firsthand how the industry has evolved and how personality radio continues to thrive when it’s local, relevant, and real. “Radio is still about being a companion,” he says. “Listeners invite us into their homes, cars, and lives every day. You can’t fake that connection.”
As for what makes the Chicago market so unique, Fogel says it’s the people and their pride in their city. “Chicago listeners are incredibly loyal. They know their sports, they know their neighborhoods, and they have high expectations for their morning shows. You have to bring your A-game every day. They’ll know if you don’t.”
That challenge is one of the reasons Fogel loves what he does. “Chicago has always had great radio. It’s a market filled with history and personality. You can’t just show up and do a show; you have to understand Chicago. You have to know what’s happening on the Eisenhower, who the Bears drafted, and which pizza joint is the real deal.”
When asked what keeps him motivated after so many years behind the mic, Fogel’s answer is simple: “It’s still fun. Every day is different. Making people laugh, making them think, and being part of their morning. That’s what it’s all about.”
Over the years, Fogel has earned a reputation for being one of the most consistent and likable voices in Chicago radio. He’s led shows to top ratings across several formats, including classic hits and adult contemporary, and has worked with some of the industry’s most respected programmers and personalities. His versatility and humor have allowed him to build chemistry quickly with any co-host—something he credits to staying humble and “never taking himself too seriously.”
His career highlights include stints at iconic stations like The Loop, WLS, and K-HITS, where his quick wit and approachable style made him a household name. He’s been recognized for both his on-air performance and community involvement, frequently lending his voice and time to local charities and events that make Chicago a better place to live.
Fogel’s formula for success is simple but powerful: stay connected, stay local, and have fun. “Radio is theater of the mind,” he says. “As long as you can make people feel something—laugh, smile, or think—you’re doing your job. And if you can do that in a city like Chicago, you’re pretty lucky.”
For those working their way up in the industry, Fogel’s career is a reminder that consistency, authenticity, and preparation still matter. “You can have all the digital tools in the world,” he says, “but if you’re not connecting with people, if you’re not talking with them instead of at them, you won’t last. Be relatable. Be curious. And never forget that it’s a privilege to be part of someone’s morning.”
That mindset—equal parts gratitude, humor, and hard work—is what has kept Dave Fogel’s career thriving in one of America’s toughest and most competitive radio markets. And it’s proof that in the ever-changing world of media, great personality still wins.
Follow Dave Fogel on Instagram @fogeldave and @947wls.
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Charese Fruge’ is an award-winning Content, Broadcast, and Marketing executive with over 20 years of experience in markets like Los Angeles, San Francisco, Houston, San Diego, and Las Vegas. As the owner of MC Media, she works with radio brands and individual talent, especially young women, helping them grow their brands and negotiate on their own behalf. She is also a Voice Actor and Voice Over Talent as well as a Freelance Writer for International Broadcast Outlets. Find her at @MCMediaOnline or www.mcmediaonline.com.
