TNA Wrestling has formed a new partnership with iHeartMedia designed to connect the promotion’s live events and television programming with the company’s extensive national audio platform, creating additional exposure for the wrestling brand across radio, digital media and live fan experiences throughout 2026.
Under the agreement, iHeartMedia will take on a prominent role across TNA’s premium live event calendar, weekly television broadcasts and digital properties while also promoting the brand through its network of radio stations, podcasts and streaming outlets nationwide.
The companies said the collaboration will combine broadcast integration, event sponsorship and audience engagement initiatives that extend beyond the ring.
One of the centerpiece elements of the partnership involves iHeartMedia becoming the presenting sponsor of the pre-show for all remaining 2026 premium live events, giving the company consistent brand visibility tied to TNA’s biggest shows. In addition to sponsorship graphics appearing on broadcast presentations, the agreement includes in-arena announcements and marketing integrations tied directly to major events throughout the year.
The company will also sponsor the TNA Dream Seats program, a front-row premium seating experience offered at live events that places fans close to the ring while incorporating branded elements tied to the sponsor.
According to the companies, the program will feature integrated ticketing promotions, in-arena recognition and exclusive fan engagement opportunities tied to select shows.
Meanwhile, the partnership extends directly into TNA’s weekly television programming. On TNA iMPACT!, which airs Thursday nights on AMC Networks platforms and streams on AMC+, iHeartMedia will sponsor the LED walkout ramp used during wrestler entrances, one of the most recognizable visual features of TNA’s live broadcasts and arena presentations.
“We are excited to welcome iHeartMedia as a national partner for TNA Wrestling,” said Carlos Silva, President of TNA Wrestling. “Their ability to connect with audiences across radio, podcasts and digital platforms makes them an ideal partner as we continue to expand our reach and bring the energy of TNA to fans across the country.”
Additional marketing components include guardrail branding and commercial inventory inside venues during live events, along with digital integrations across TNA’s official website and streaming services. The companies also plan to collaborate on social media storytelling and promotional campaigns designed to highlight key matches, athletes and major moments throughout the year.
Beyond branding and media integrations, the partnership includes hospitality and VIP experiences connected to select events, offering sponsors and fans opportunities to participate in premium activations tied to TNA’s event calendar.
“We’re thrilled to partner with TNA Wrestling and help bring the excitement of the brand to listeners nationwide,” said Michael Biondo, President of Business Development and Strategic Partnerships. “Through the power of iHeartMedia’s audio platforms and personalities, we look forward to connecting fans with TNA’s athletes, events and stories in new and engaging ways.”
The partnership is scheduled to debut April 11 during the promotion’s TNA Rebellion pay-per-view event at the Wolstein Center in Cleveland, with additional activations planned throughout the year, including the annual Slammiversary event this summer.
Select shows may also feature appearances by iHeartRadio personalities and musical guests, providing fans in attendance with additional entertainment elements tied to the live event experience.
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