VSiN, The Sports Betting Network, has launched Best Bets TV, a new 24/7 FAST channel. The channel delivers free, ad-supported sports betting content to a broader streaming audience.
What We Know: Best Bets TV is currently streaming exclusively on OrkaTV. Which is available on Roku, Fire TV, Google Play, Android OS, and tv.orka.tv, with Smart TV platforms coming soon. Select content also airs on Anthem’s Game+, Marquee Sports Network, Hulu+ Live TV, FuboTV, and DIRECTV. In addtion, the channel pulls from VSiN’s existing library of podcasts, live shows, and original analysis. It generates more than 150 new video clips daily through AI clipping via TVU Networks and manual clipping.
What They Said: Miles Gwyn, chief operating officer at VSiN: “VSiN continues to grow its distribution footprint across every major platform to reach more sports fans in more ways with its award-winning sports betting content. With the launch of Best Bets TV, we have an incredible opportunity to introduce VSiN content to millions of new viewers. All while leveraging some of the content we’re already creating. We expect to continue this rapid expansion to make sports betting information accessible to every fan. By providing the credible insights, expert commentary, and entertainment that make VSiN the leading voice in sports betting.”
Mike Woods, Founder and CEO of OrkaTV: “VSiN programming for Best Bets TV is a unique offering in FAST, with specially curated clips and three hours of live programming each weekday. As viewers increasingly turn to streaming for live television, Best Bets TV represents the kind of dynamic content that we’re focused on bringing to the OrkaTV platform. In partnership with VSiN, we’re creating a compelling destination for sports fans who want insight, analysis, and live coverage throughout the day.”
What Remains Unclear: VSiN has not announced a broader FAST platform rollout beyond OrkaTV’s current distribution. It’s also unclear when Best Bets TV will expand to additional Smart TV platforms or streaming services.
What It Means: VSiN is making a direct push to capture cord-cutters and casual sports fans. Free streaming is increasingly where audiences are discovered — and monetized. By combining AI-powered clipping, live programming, and deep distribution partnerships, VSiN is building an infrastructure for scale.
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John Mamola is Barrett Media’s sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi’s Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.
