News Talk 2 105.1 FM has launched in Idaho Falls, expanding the market’s news/talk radio offerings. The station debuted Friday as a sister brand to News Talk 107.9.
What We Know: News Talk 2 105.1 will feature a lineup of nationally syndicated personalities, including Michael DelGiorno, Clay Travis and Buck Sexton, Jesse Kelly, Michael Berry, Brian Kilmeade, and Guy Benson. Additionally, the station will carry a rebroadcast of The Neal Larson and Julie Mason Show during afternoon drive. The move brings The Clay Travis & Buck Sexton Show to the new station from News Talk 107.9. Meanwhile, Markley, Van Camp & Robbins will take over its former timeslot, airing from 10 AM to 1 PM.
What’s at Stake: The launch gives the market another destination for conservative news, political commentary, and nationally syndicated talk programming. Moreover, the additional signal creates an opportunity to expand the reach of the company’s existing programming. With several established national personalities joining the lineup, News Talk 2 105.1 adds another option for listeners throughout the Idaho Falls market.
What Remains Unclear: The station hasn’t outlined whether additional local programming will join its schedule. It’s also unclear whether News Talk 2 105.1 will eventually develop original local content beyond its afternoon rebroadcast of Larson and Mason’s morning program.
What It Means: The launch represents an expansion of an existing news/talk operation rather than an entirely new programming venture. By shifting Clay Travis & Buck Sexton and adding another syndicated lineup, the company can offer listeners more programming choices. Additionally, the changes allow News Talk 107.9 to introduce Markley, Van Camp & Robbins while maintaining its connection to the Larson and Mason morning show.
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