July 2024 will be remembered for decades to come for its plethora of newsworthy events. Those major news stories led The Hill to its best performance since January 2021 in a variety of metrics.
According to Comscore, 47.4 million visitors utilized the digital platform across desktop, mobile, and social media. That figure represents a 32% year-over-year increase.
The digital outlet also saw a 60% increase in total monthly visits compared to July 2023.
Additionally, The Hill saw growth of 40% in its video metrics and also saw subscribers to its breaking news alerts up 360% compared to the same timeframe last year.
“As we wrap up a truly historic summer of news and a tremendous week of coverage from the DNC, we wanted to thank everyone for their exceptional work and share some of our big wins,” said Editor-in-Chief Bob Cusack and Senior Vice President/General Manager Joe Fuffolo said in a joint statement. “We should all be extremely proud of the excellent storytelling being delivered across the organization – from print to the site, to video, to live events, and new product experiences.
As we go into the fall, there is a lot of big work ahead around our election coverage, events, video, and our upcoming move later this month. But we wanted to take a moment to thank each of you for your time, hard work, ideas, and continued contributions. ‘We win as a team’ and our growth is only possible because of your talent and efforts.”
