FOX Corporation and the NFL have agreed to a new multi-year deal bringing football to FOX platforms in Mexico. Starting with the 2026 season, Mexican viewers will gain access to live games, original programming, and season-long NFL content.
What We Know: The agreement covers a full slate of NFL programming. Specifically, this includes Thursday Night Football, Sunday games, Thanksgiving matchups. Plus, all NFC Playoff games, the Pro Bowl, and the Super Bowl. In addition, content will air across FOX and FOX+ on linear TV, FOX One streaming, and select programming on Tubi. Beyond game coverage, the network will also produce four weekly original NFL shows. This includes two fantasy football editions each week. Meanwhile, in the U.S., FOX holds a long-term NFL media rights agreement that runs through the 2033 season.
What They Said: Carlos Martínez, EVP FOX Latin America: “For FOX, this alliance with the NFL reinforces our historic relationship with one of the most exciting leagues in the world and our commitment to bringing the best sports content to our viewers. Mexico is a market with an enormous passion for football, and we are proud to offer fans a sizeable NFL package in the country, with a robust content experience, designed to engage audiences throughout the entire year.”
Arturo Olive, NFL Mexico Director General: “We are excited to strengthen our relationship with FOX and expand access to NFL content for fans in Mexico. The passion for football continues to grow in the country, and this alliance will enable us to connect with audiences through broad coverage, original content and a compelling season-long experience.”
What Remains Unclear: The financial terms of the deal have not been disclosed.
What It Means: FOX is aggressively expanding its NFL footprint beyond U.S. borders. Consequently, with Mexico representing a fast-growing football market. The agreement positions FOX Latin America as the primary destination for NFL coverage in the region.
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John Mamola is Barrett Media’s sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi’s Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.
