The Sporting Tribune Today is moving to SportsGrid beginning Monday. The online streaming channel is adding the daily sports talk show to its national lineup.
What We Know: The show debuts August 31 on SportsGrid, airing weekdays at 7 a.m. and 11 a.m. ET. Grant Mona and John Browner will host. In addition, the show will be drawing on The Sporting Tribune’s credentialed reporters. The Sporting Tribune was founded to deliver on-the-ground coverage of Southern California, Las Vegas and Hawaii sports. Beyond TV and radio, its stories, photos and columns will also appear on SportsGrid’s website and app.
What They Said: Arash Markazi, founder and CEO of The Sporting Tribune: “We’re incredibly excited to bring The Sporting Tribune Today to SportsGrid and introduce our staff and our coverage to an even larger national audience. The Sporting Tribune was created to provide comprehensive, on-the-ground coverage of some of the biggest teams, athletes and events in sports, and this show gives our reporters another platform to share their reporting, insight and personalities every day. SportsGrid has built an exciting national sports platform, and we’re thrilled to be part of its daily lineup.”
What Remains Unclear: The release doesn’t specify the length of any agreement between SportsGrid and The Sporting Tribune.
What It Means: This deal hands The Sporting Tribune a national television platform for the first time. Meanwhile, SportsGrid gains a built-in reporting staff and fresh regional storylines. The partnership also extends into streaming, radio and digital, broadening both brands’ reach. Moreover, the two outlets are betting local expertise translates into national appeal.
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John Mamola is Barrett Media’s sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi’s Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.