Nexstar Media Group CEO Perry Sook previously told company employees that he believes NewsNation will ultimately become the "exclusive wire service and national news partner" for all of its local news operations.
"Television rights continue to splinter games across broadcast networks, cable channels, streaming services, and subscription platforms, asking consumers to pay more while receiving less convenience. Radio has an opportunity to move in the opposite direction. That's what happened here."
"As soon as the opportunity arose, I took a week to talk it over with people I know. Is this something I feel I can accomplish. After those discussions, I decided to go for it."
It's tempting to get swept up in the excitement around video podcasting right now. That's where all of the money is going. But that doesn't mean the audience is following.