The new station will feature nationally syndicated shows from Mike Gallagher, Scott Jennings, Erick Erickson, Will Cain, Larry Elder, and Hugh Hewitt in its daily lineup.
"Sports Radio 610, we're growing. You heard it in the promo, and you're going to hear it a lot from us as we get to this August 13th date, and as we go beyond it. We're becoming louder, clearer, and better than ever."
"In an attention economy, what matters is who can draw the attention. Sometimes it doesn't matter often whether it's good attention or bad attention. If you can captivate audience, that is what your biggest selling point will be."