"The plan calls for a limited number of advertisements strategically placed across the show’s more than seven hours of continuous football coverage each Sunday"
"FOX claimed the single largest audience with its Ohio State–Texas showcase, while ESPN and ABC delivered record-setting depth across multiple games and studio programming"
"When you make that amount of money, it's not fun anymore. No. Fun quickly goes out. You can have a YouTube channel and have all the fun in the world. But when you take the Disney money, my friend, the fun goes out the window."