David Hill

272 POSTS
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

How Playlisters Quietly Took Over the Music Industry

"Some intentionally remain anonymous, others operate almost entirely online and rarely appear publicly at all."

Matt Pinfield launches new video series at 88.5 The SoCal Sound

"Video content drives discovery and listener loyalty more than ever before"

Frank Rogers Named Chief Creative Officer at Spirit Music Group

"I look forward to making Spirit Music Group the preeminent independent music publisher in the world."

Tanner in the Morning Show Ends a Historic 22-Year Run

"I'll always be grateful for the friendships, memories, and incredible experiences along the way."

What the 2026 American Music Awards Mean for BTS, Taylor Swift and Pop Music

"Emerging artists like sombr proved that fresh voices are breaking through in a big way"

Breaking

Sports Media Has a Serious Reporting Problem

"Nobody in the sports media business who values the truth should feel good about reporters failing to report the Kyle Shanahan or LeBron James stories in real time."

iHeartRadio Layoffs Spark Broadcasting Career Change Conversations

"Most union electricians in New York earn around $200,000 annually when overtime is included."

Unorthodox Or Ill-Fated? 60 Minutes’ New Correspondents Raise Eyebrows

Legacy programs carry more risk than most. 60 Minutes is set to begin season 59, and its brand rests on a very specific kind of credibility.

How Ron Slay Proved a Sports Radio Success Story Doesn’t Always Go as Planned

"Being part of a team, you know when you have something special. This is one that feels special top to bottom. It was a no brainer, and I was extremely excited to stay home and keep my talents at The Zone."