David Hill

271 POSTS
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

The Beatles Radio Presence Fades as London Museum Arrives

"There are so many special memories within the walls, not to mention the rooftop."

Radio Should Be Asking the Same Question EDM Already Answered

The question for every programmer, PD, and market manager right now is simple: are we giving people something worth connecting to?

Brett Andrews Takes Over as 99.1 The Mix Brand Manager

"This move reflects our ongoing commitment to putting our strongest talent in the best positions."

98 Rock’s Amelia Retiring After 20+ Years in Baltimore Radio

"Radio stations go through different eras, different lineups and different trends, but Amelia has always been one of the constants listeners could count on."

Cumulus Reshuffles Atlanta Radio Dial With OG and 99X

"These moves strengthen signal efficiency and position our brands for continued growth."

Breaking

iHeartRadio Layoffs Spark Broadcasting Career Change Conversations

"Most union electricians in New York earn around $200,000 annually when overtime is included."

Unorthodox Or Ill-Fated? 60 Minutes’ New Correspondents Raise Eyebrows

Legacy programs carry more risk than most. 60 Minutes is set to begin season 59, and its brand rests on a very specific kind of credibility.

How Ron Slay Proved a Sports Radio Success Story Doesn’t Always Go as Planned

"Being part of a team, you know when you have something special. This is one that feels special top to bottom. It was a no brainer, and I was extremely excited to stay home and keep my talents at The Zone."

How Sports Radio Can Revive Appointment Listening This NFL Season

"It doesn't matter the guest or the amount of money you pay them, listeners will always invest their time when broadcasters prove it’s worth the investment."