David Hill

405 POSTS
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

Why Spotify’s AI Push Could Be Radio’s Biggest Opportunity

"Fandom and cultural meaning don't emerge from passive, individual consumption. They emerge from belonging."

Connoisseur Media Bets on Local Talent with Blair Garner Hire

"He grew up in the area, he's a true pro, and a perfect fit for us."

Entravision relaunches KDLD as Reyna 103.1, targeting Latina listeners in Los Angeles

"The bilingual approach echoes similar experiments in other markets"

Mike Arlo, Hampton Roads Radio Legend, Dies at 77

"His impact on our industry, our wonderful listeners, and our community is immeasurable."

Q Prime Adds Jessica Shalvoy and Sophie Schweik to Los Angeles Promo Team

"Q Prime is clearly investing in promotional depth on the West Coast."

Breaking

iHeartMedia Names Tommy Castor Market President in Salt Lake City

Castor joins the company’s Northwest Division after serving as Senior Vice President/Market Manager at Audacy Wichita.

Tennessee Titans Pull Jared Stillman’s Credential Following Commentary Saying They’re “Not That Stupid”

"It would make them look like the softest organization in the NFL. That is not a headline they want to be dealing with."

MIX 100 Ends Jeremy, Katy & Josh Morning Show

“We extend our sincere appreciation to Jeremy, Katy, and Josh for their contributions, their commitment to MIX 100, and the energy they brought to the morning show,”

Tony Romo Pleads No Contest To OWI Charges Following Arrest Last Month

"This morning, I faced a recent personal failure by pleading no contest to a civil offense for OWI in Wisconsin. I own this completely."