What Message is News/Talk Radio Sending to Advertisers and the Community With Subpar Websites?
Advertisers are always looking for a reason to say no. Listeners are always looking for a reason to tune out. A neglected website hands them both reasons before a single word of content is ever consumed.
Why 55KRC Morning Host Brian Thomas Didn’t Listen to His Dad and Got Into Radio
"He lived through the heyday when it used to be fun to work for a radio station. The 50s, the 60s, the 70s — and then along came corporate ownership, politically correct rules, and the whole nature of the industry changed. He'd had it up to his eyeballs by the time he retired, and I think that was his problem."
What Piers Morgan Hiring Rashida Jones as CEO of His Media Company Says About His Future
There's really only one reason for Morgan to make this move.
Can CBS News Invigorate CBS Mornings With an Unconventional Approach?
The network is reportedly considering a revamp of its morning show with a radical new approach. But should this new approach actually be radical?
What Does the Future Hold for Cumulus Following Chapter 11 Bankruptcy?
For employees, competitors, and industry watchers, the first reaction is understandable. Bankruptcy carries a stigma that’s hard to shake. In most industries, it historically meant failure and liquidation.