Twelve Likes, Observations and Beliefs About Sports Media in 2020 and Beyond
“There were so many examples of great content, touching stories, head scratching decisions, and personality rants, but I’m going to focus on twelve things I liked, observed and remain bullish on heading into 2021.”
Pivoting and Being Bold Helped BSM Survive 2020
“It’s easy to wait for the stars to align perfectly to make decisions or stand pat because things are fine at the moment, but changing tomorrow’s outcome requires having a feel for what’s coming, and the conviction to act decisively. Not doing so can hurt your brand or crush your business.”
Sports, Diversity & Multi-Platform Focus Will Shape ESPN Radio’s Future
“Nobody makes decisions in a vacuum. It’s a matter of understanding the markets, analyzing the research, reviewing the ratings, and placing a focus on the importance of cross platform content creators.”
Craig Carton Is Right – This One’s On You, Not Him!
"Radio is a results driven business. Executives have a ton of pressure on them to win, and they're not going to pass on adding an elite talent to their roster, regardless of red flags, especially if they have a good prior relationship."
Women in Sports Radio Should Not Be An Anomaly
"Any woman who loves the sports radio industry enough to want to pursue a career in it should be welcomed with open arms if they have the talent to do the job."