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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

5 Podcasts in 5 Days: Mystery Crate

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"Jay Soderberg offers his assessment of 'Mystery Crate' as part of our '5 Podcasts in 5 Days' project."

NBA Free Agency Provides 4 Valuable Lessons For Brands

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"This column isn't about my deflated enthusiasm towards the New York Knicks. It's about 4 key lessons for sports media brands tied to NBA free agency."

BSM’s 2019 Sports TV Draft: The Top 30 Shows of All-Time

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"30 sports media writers, former TV execs, and social media personalities helped draft the Top 30 sports TV shows of all-time"

BSM Podcast – Season 4 – Episode 6 – Dan Mason & Bill Adee – VSiN

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VSiN's recent announcement to enter the terrestrial radio space and launch the nation's first dedicated network to sports betting has had industry folks buzzing....

The 2020 BSM Summit is Coming to New York City

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It feels like just yesterday that I was standing on a stage at the Grammy Museum hosting the 2019 BSM Summit in Los Angeles....
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Breaking

Is Netflix Preparing For A Sports Media Rights Shopping Spree?

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"Perhaps the company's layoffs are simply about controlling costs. However, if they’re part of a larger strategy to redirect resources toward premium live sports, the next chapter of Netflix’s evolution could be its most significant yet."

Think Big, Ask Big: Doug Abernethy’s Radio One Playbook

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"Our industry has transformed better than any other traditional media"

Ken Charles Explains How Trust Drives Ratings and Sales at 95.5 WSB

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“The trust of your audience is crucial not only to long-term success but to being a long-term part of the community and a long-term part of their habits, so that when things happen, they go to the place they trust. And we want to be the place they trust the most.”

How Pete Sousa’s Road to Sobriety Led Him Back to a Sports Media Career He Thought He Lost

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"When you get sober, the sky is the limit. I'm living, breathing proof of that. People thought I was extremely hopeless. I'm here to tell anyone with a problem, if you think you're hopeless, that is not true."