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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

The Athletic Might Be Brash But That’s OK

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How many times in the sports media business have we taken the best :10 seconds of a commentary and featured it while looking past...

Are Barstool Sports and ESPN a Good Fit For Each Other?

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To say that the inside of a sports media office is similar to the inside of a locker room would be a fair comparison....

BSM Podcast – Season 2 – Episode 12 – Chris McClain – WFNZ

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The 12th episode of Season 2 features a conversation with Charlotte sports radio morning host Chris McClain. Over the course of thirty two minutes,...

BSM Podcast – Season 2 – Episode 11 – Brian Musburger – VSIN

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The Vegas Stats and Information Network is the brainchild of Brian Musburger. On the 11th episode of Season 2 of the BSM Podcast, Brian shares...

BSM Podcast – Season 2 – Episode 10 – Bernie Miklasz – 101 ESPN

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The 10th episode of Season 2 features a 50+ minute conversation with St. Louis sports radio host Bernie Miklasz. The longtime writer and current morning...
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Meet The Leaders: Carl Weinstein, COO, Locked On Podcasts

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"By focusing on the things we can control and produce the most compelling daily team coverage. We are expanding into all the different ways and platforms we can do that, while delivering outstanding results for our advertisers. But also building a powerful company culture."

The Industry According To: Bill McGathy, In De Goot Entertainment

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"We all are guilty of using 'catchphrases,' but not to oversimplify — if you don’t take a risk on an artist you believe in, there will be no reward."

The Miami Marlins Set A Dangerous Standard By Confusing Social Media Popularity With Employee Value

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"Experience, preparation, credibility and the ability to connect with an audience should carry far more weight than an algorithm or the number next to someone's name on a social media profile."

Inside John Fanta’s NBC Sports Rise Built on Energy, Versatility and Saying Yes

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"The product better be for the fan. Everything I do has to count no matter what it is. I look at any second on the air trying to meet and exceed the bar that's been set. That's what makes it fun."