Morning Radio Story Arcs — The Strategy Most Shows Are Missing
"You must involve your listeners so they feel invested and will come back each day to hear what develops."
What Scott Shannon Taught Me About Radio, Golf, and Generosity
"When the Stones walked in, disappointment hit me — I knew the conversation was over."
Why Your Morning Show Sounds Like Everyone Else’s
"When I heard three different shows in different parts of the country doing the same phone topic, I screamed. It's the damn morning show prep service."
From Billboard to Bots: A Guide to Finding Real Hit Songs
"We all know playing a bad song is a bigger tune-out than playing commercials. The best strategy is to proceed with caution. "
Why WFAN’s Boomer Esiason Deserves a Spot in the Radio Hall of Fame
Boomer Esiason never paid his radio dues by doing an overnight show in Akron. He was thrown into the deepest water and told to swim. Not only did he stay afloat, he rose to the top of his profession.