Jim Ryan

92 POSTS
Jim Ryan is a Music Radio columnist for Barrett Media. In addition, he runs Jim Ryan Media LLC, a consulting company which assists major market radio brands and top talent including national radio personality Delilah. Prior to relaunching his consultancy in 2025, Jim spent 15 years with Audacy/CBS Radio, serving as SVP of Programming. Among his responsibilities included programming WNEW-FM and WCBS-FM.  His career includes additional programming stops in Los Angeles, San Francisco, and Houston. Jim was voted the #2 PD of 2024 in Barrett Media's Top 20 series in the AC category. He can be reached by email at Jim@JimRyanMedia.com.

Scott Shannon Always Celebrated His People — Radio Should Too

Not everyone can be #1 in Nielsen, #1 in revenue, or #1 in streaming. We all need to acknowledge the little victories along the way, not just the final destination.

What an NCAA Basketball Coach Can Teach Radio About Beating Adversity

Instead of listening to the naysayers who claim that our medium is over, focus on what we see and experience every single day.

What Nielsen PPM Data Tells Us About Content, Contests, and the Mistakes Most Shows Still Make

We're at a point where only the very biggest shows can afford to waste a break. Even the big shows that waste too many breaks will lose audience.

Whether It’s March Madness or the Radio Business, It’s Always About the Team

When talking about accomplishments, always explain the successes with "we," not "I." It might have been your idea, or you may have done the majority of the work, but nobody will ever think less of you for sharing credit.

The TikTok Jock: How Josh ‘Bru’ Brubaker Bridges Radio and Social Media

"When all those things come together, it just works so well. I've learned that usually a piece of content or a story that works on the radio will work on social media."

Breaking

Barstool Sports Is Mainstream Media, Whether Dave Portnoy Likes It or Not

"The establishment has changed. When one of the largest and most influential voices in sports reaches millions where modern audiences actually consume content, it isn't operating outside the mainstream anymore."

CNN’s Independence Day Coverage Shows Network’s Live Event Strength

Live event programming is a different animal, and CNN has quietly become one of the best in the business at it.

Joon Lee Reveals How He’s Turned an ESPN Layoff Into a Thriving YouTube Career

"For me, this was a time in my life to try and take a big swing and might as well go for it. Because I don’t have any kids that are dependent on me. It felt like the right time to take a risk."

Music Radio Isn’t Done With the Taylor Swift Wedding

"There are angles everywhere. Pick one per day and build around it."