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John Mamola

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John Mamola is Barrett Media's sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi's Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.

Sports Radio Programmers Weigh in on Andrew Fillipponi Quitting Stunt

Features John Mamola John Mamola -
"Several programmers I spoke with praised the creativity of the moment, despite concerns about timing and execution."

An iHeartMedia, SiriusXM Merger Plays Defense While Betting on Audio’s Future

Columns John Mamola John Mamola -
"Bigger doesn’t always mean better—especially in a media landscape where the audience, not the distributor, holds the power."

Is Sports Radio Already Too Late to the Video Podcast Boom?

Columns John Mamola John Mamola -
"Alignment between where the audience is going and how content is delivered. The next generation of listeners isn’t choosing between audio and video; they expect both, seamlessly and on demand."

WEEI’s Constant Changes Requires Redefining How To Win in Boston Sports Radio

Columns John Mamola John Mamola -
"The path forward isn’t about catching up—it’s about carving out something different, something that cuts through in ways the competitor doesn’t. Because in 2026, winning isn’t just about ratings books."

Richard Sherman Explains Why His Second Act in Sports Media Is Only Getting Started

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"You must be flexible and adapt to the environment you’re given while remaining authentic. People respect that."
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Is Disney+ the First Step Toward a Super Bowl Paywall

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"The Super Bowl is still free. Enjoy it while you can. Someday, the most expensive part of your Super Bowl party might not be the beer, the wings or the ridiculous price of guacamole."

Why College GameDay Is a Blueprint for News/Talk Radio Success

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It’s about belonging. Viewers feel like they’re part of something bigger than themselves. The best News/Talk stations create that same feeling. They become a gathering place for listeners who share common interests, concerns, passions and experiences.

How KUTX Turned Connection Into Ratings Success in Austin

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“People will say, ‘I don't like that one song you're playing,’ but they don't leave because they want to know what's coming up next.”

Miller Night Football Reveals the Chaos Behind Dennis Miller’s Monday Night Football Run

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"Dennis Miller did not become a great football broadcaster. What he did do was briefly bring back the luster of Monday Night Football in all its brilliant glory."