Inventory Isn’t Innovation: Radio’s Revenue Problem
"Digital doesn’t simply mean stopsets, logos on graphics or disjointed naming rights on anything reaching a stream or screen."
The Industry According To: Bill McGathy, In De Goot Entertainment
"We all are guilty of using 'catchphrases,' but not to oversimplify — if you don’t take a risk on an artist you believe in, there will be no reward."
Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt
"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."
The Industry According To: Sam Milkman, Coleman Insights
"Following research too literally could cause someone to shave off all the edges and stick to a plan that is too safe."
What Happens to Radio When the Nielsen Ranker Goes Dark?
"Do ratings still matter this fall? Absolutely! But not enough to save anyone."