Kevin Robinson

107 POSTS
Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities. Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

Where Will The Next ‘Event Record’ Come From?

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So – what IS an – Event Record? A song that drifts into the Social Conscious through an occurrence either purposefully or by happenstance.

Scarcity of Time Provides Great Motivation to ‘Just Do It’

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“You have nothing to lose and everything – everything – everything to gain.”

4 Tips For Creating a Unique and Memorable Brand

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The challenge lies in being noticed amidst the noise. Developing innovation is a time investment. It requires patience, but the payoff is worth it.

Radio’s List Of Banned Words and Phrases To Eliminate In 2025

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Wasted words or manufactured phrases bringing zero added meaning if you truly thought them through.

What Santa Should Put In Radio’s Stockings For 2025

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Santa, here’s a short list that I hope will find its way into the stockings of radio stations everywhere.
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Why Profanity Standards Are Due for Change in Sports Broadcasting

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"The media landscape, audience, and definition of what is considered offensive or profane has changed. Yet broadcast radio and television remain bound by standards created for a media environment that no longer exists."

Why Miranda Khan Traded TV for Afternoons on KCMO Talk Radio

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"In TV, it moves so quickly. In radio, it's more casual and laid back. It's not 30-second sound bites. You can sit and have a conversation."

The Eagles at The Sphere Proves the Classic Hits Format Still Dominates

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"Songs that are 50 years old are now suddenly favorites of people much younger."

How Joe Giglio Took Philadelphia Sports’ Best “What If” Questions From 94WIP Into His First Book

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"There are 25 different ‘what if’ moments in the book. Five to seven immediately came to mind. Others I had to go back and think, ‘People aren’t thinking about this,’ but something happened along the way that would have changed a lot about Philadelphia sports."